40 Awesome Case Studies for Bloggers and Internet Marketers

40 Awesome Case Studies for Bloggers and Internet Marketers

One of the biggest challenges in internet marketing is knowing where to focus and how to use your available time, effort, and money for maximum impact. There are countless different ways that you can go about making money online or promoting your website or blog.

The problem is that there are so many possibilities and ideas that most people tend to bounce from one to the next before ever having success. In order to succeed you’ll need to focus long enough to put in the necessary effort and time for any approach to work.

What I love about detailed case studies is that you can see the steps taken by someone else, and what they were able to achieve with their approach. Staying focused in your own work can be a lot easier when you are basing your steps off of a plan laid out by someone else, when you can see that the plan worked for them.

In this post I’ve collected a wide variety of cases studies from different blogs that I think will be very interested and practical for you. Browse through the case studies listed here and I’m sure you’ll find something that you can put into practice to improve your own business or website.

Social Media Marketing Toolbox: 75+ Resources for Effective Use of Social Media

Social Media Marketing Toolbox: 75+ Resources for Effective Use of Social Media

An effective approach to social media marketing can result in floods of traffic to a website or blog. So it is no surprise that most bloggers and marketers place a priority on social media.

If you’re not using social media effectively and efficiently you can wind up wasting hours of your time. In order to make the best use of your time you should take advantage of the many tools and resources available that can help you in various ways.

In this blog post I’ll highlight more than 75 resources that can help you to get more out of your own social media marketing efforts.

10 Steps to Monetizing a Blog with Advertising Sales

Selling advertising space is one of the most notable blog monetization strategies, and many bloggers dream of being able to earn a living simply be selling banner ads on their blog.

Recently I wrote 9 Convincing Reasons Why You Shouldn’t Sell Ads on Your Blog, but as I mentioned in that article, there are some situations where it does make sense to sell ads. Most high-traffic blogs can make a decent income from selling ad space, so while it may not be the best monetization option for most bloggers, there are times when it can be an effective strategy.

A few years ago I made the vast majority of my income from selling banner ads on high-traffic blogs, and I learned a lot through the process of attracting advertisers and keeping the ad spots filled. In this article we’ll take a look at 10 steps to making money by selling ads. While there are other monetization methods that I now prefer, like product sales, these tips should prove to be very practical and helpful for bloggers who aspire to sell ads.

50+ Resources for Making Money with Niche Websites

Creating niche websites is one of the more popular ways to make money online, and it can be an especially good option for people who don’t have loads of time to invest in a site on an on-going basis. Building a successful and profitable niche website will take work and time, but with most niche sites the majority of the time is spent at the beginning of the process. Once the site reaches a certain level you can cut back, and it will generally require much less time than an authority blog or most other types of websites.

Another great thing about niche websites is that the process can be duplicated, so you can create as many niche sites as you want. Also, much of the work can be outsourced for reasonable prices, which will even further reduce the amount of time that you’ll need to devote to it.

In this post I want to highlight a number of resources, tools, and websites that can be extremely valuable when building niche sites of your own. Some of these resources are free and others must be purchased, but there is plenty here to get you started on any budget.

10 Proven Ways to Increase the Value of a Customer

If you’re looking to make more money through your website or blog by selling products, there are a few basic options:

1. Find new customers and make more sales.
2. Increase your prices and make the same number of sales.
3. Increase the value of the customers that you already have.

When it comes to selling products online, finding ways to reach new customers and to make more sales is often the focus. While there is certainly nothing wrong with making more sales and getting more customers, increasing the value of your customers can be an equally effective method.

In this article we’ll take a look at 10 different things you can do to increase the value of your customers. The article is written from the perspective of a small business or individual entrepreneur who is selling digital products, but many of the principles can apply to businesses of all types and sizes.

10 Valuable Lessons I’ve Learned from Selling Digital Products

Selling digital products is one of my favorite ways to make money, and it’s something that I recommend bloggers and website owners consider for their own monetization strategies. Over the past several years I’ve learned a number of lessons, some of them the hard way, and these lessons have helped me to make my own efforts with digital product sales more efficient and profitable. I wanted to share some of the most valuable lessons with those of you who are either just getting started or maybe only considering selling your own products. Hopefully this information can help you to avoid some common pitfalls and open up new ideas that can be applied with your own products.

7 Ways to Decrease Your Dependency on Google for Traffic

Over the past couple of years Google has been kind of temperamental. Their search algorithm changes and manual penalties have resulted in massive decreases in traffic for websites and blogs off all kinds. Having diversity in traffic sources has always been desirable, but as the Penguin and Panda algorithm updates have shown many bloggers and website owners, it’s not something to take lightly.

While most of the sites affected have been low-quality sites or those that tried to game the system, some quality websites that weren’t making any glaring mistakes in link building have also been effected. If you want to prevent your own sites from being negatively impacted by future algorithm updates, you should, of course, follow the policies and guidelines that Google has laid out. But perhaps even more importantly, you should take some precautionary steps now to reduce your dependency on Google for traffic.

Here we’ll look at some things you can do so that a decrease in search traffic will not be catastrophic.

9 Things That Have Been Key to My Career

For the past 5 years I’ve had the privilege of being able to work full-time from home on my own online businesses. Whenever the subject of what I do for a living comes up in conversation it always leads to a lot of questions. Over the years I’ve had a number of friends and family members ask about what it takes to earn a living working online, and I also get emails from people I come across online or from blog readers who have similar questions.
I thought it might be helpful to write about some of the things that I consider to be extremely influential in my career over the past 7 years (5 years full-time, 2 previous years part-time). The goal here is to shed some light on the things that have been the most critical for me, and I think much of this could be applied by others who are looking to pursue a similar path in their own career.

7 Fantastic Ways to Promote a New Blog

By far the most difficult part of making money with a blog is getting noticed in the early stages. You can publish the most interesting and helpful content, but that content needs to be noticed in order to make an impact.

So how do you go about getting people to notice and care about your blog?

There are a number of different strategies that you can use for growing a blog’s audience, and in this article I want to take a look at 7 different methods that I have found to work. If you’re planning to launch a new blog I think you’ll find these strategies to be very effective. And if you already have a blog but getting readers has been a struggle, you can always apply these strategies with your blog as well.

Set Action Goals Instead of Milestone Goals

Do you set goals for your online business? Hopefully you do. But rather than focusing on things that you want to get (like 10,000 visitors or $10,000 of income) try focusing your goals on the actions that will help you get to that point.

Early on in my years as an online marketer I set goals like getting 100,000 visitors in a month or making $5,000 in a month. I’ll refer to them as “milestone” goals because they are focused on achieving a certain level or milestone. These goals didn’t really help me very much because I didn’t have a plan to reach the milestones. Sure, milestone goals can provide some motivation and can certainly help to feel a sense of accomplishment when you reach one of them, but it’s more effective to set goals of completing or achieving specific actions.